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There have to be six required references for this essay

Paine, L, Deshpande, R, Margolis, JD & Bettecher, KE 2005, ‘Up to code: does your company’s conduct meet world class standards?’, Hardvard Business

Review, Vol 83, no 12, pp 122-33 viewed 18 September 2014, Health Business Elite Database.

Louw, A, Vermeulen, H, Kirsten, J & Madevu, H 2007 ‘Securing small farmer participation in supermarket supply chains in South Africa’, Development

Southern Africa, vol. 24, no. 4, pp. 539-551, viewed 27 August 2014, EBSCOhost Econlit database, DOI: 10.1080/03768350701577657

Richards, C, Lawrence, G, Loong, M & Burch, D 2012, ‘A toothless chihuahua? The Australian Competition and Consumer Commission, neoliberalism and

supermarket power in Australia’, Rural Society, vol. 21 no 3, pp. 250-263, viewed 27 August 2014, ProQuest Central New Platform database, DOI:

10.5172/rsj.2012.21.3.250

Round, D 2006 ‘The power of two: squaring off with Australia’s large supermarket chains’, Australian Journal of Agricultural & Resource Economics,

vol. 50 no. 1, pp. 51-64, viewed 27 August 2014, Wiley-Blackwell database, DOI: 10.1111/j.1467-8489.2006.00319.x

Smith, S 2010 ‘For love or money? Fairtrade business models in the UK supermarket sector’, Journal of Business Ethics, vol. 92, p257-266, JSTOR Arts

and Sciences VI database, viewed 27 August 2014, DOI: 10.1007/s10551-010-0582-2

Smith, S & Barrientos, S 2005 ‘Fair trade and ethical trade: are there moves towards convergence?’, Sustainable Development, vol. 13, no. 3, pp. 190

-198, viewed 27 August 2014,. Wiley Online Library database, DOI: 10.1002/sd.277

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