Identify an industry of choice (Auto Industry, Healthcare, PCor Telecommunications). Using the PESTEL analysis from thereadings, discuss and analyze the factors that may impact theindustry and the successful marketing of a companyâs product, forexample Ford Motor Company over the next five years. Which factorsare perceived to be the biggest weaknesses of the industry? Whichfactors play to the industryâs strengths? What are someopportunities for growth that could be capitalized upon over thenext five years?
Develop a three to four-page paper in the correct APA writingstyle. Include a minimum of 2-4 resources; 1 resource must be peerreviewed.