# Blog

## Bronze Package – Sample size of 100 listings:

Bronze Package – Sample size of 100 listings:

Need help, answer to 2 peers:

Bronze Package – Sample size of 100 listings:

95% confidence interval for the mean of the Northeast house listing price has a margin of error of \$24,500
Cost for service to B&K: \$2,000
Silver Package – Sample size of 1,000 listings:

95% confidence interval for the mean of the Northeast house listing price has a margin of error of \$7,750
Cost for service to B&K: \$10,000
Gold Package – Sample size of 4,000 listings:

95% confidence interval for the mean of the Northeast house listing price has a margin of error of \$3,900
Cost for service to B&K: \$25,000
For your response posts to your peers, choose two different confidence intervals for your responses. Do you think the agents would prefer a different confidence interval than their management? What advantages and disadvantages would there be in having different confidence intervals for the agents? Explain your thought process and reasoning in your response.

Peer 1- Hi class,

I am 95% confident that the true mean is in the confidence interval [\$306,100, \$313,900] and only 5% unsure if it is not. It’s a \$25,000 cost to ensure that the margin of error is as small as possible (do to the large sample size of 4,000). The full range of the margin of error for the Gold Package is \$7,800 compared to\$49,000 (the Bronze Package) and \$15,500 (the Silver Package). The more money spent the larger the sample can be and the more accurate the data will be.

Gold Package – Sample size of 4,000 listings:

Cost =

\$25,000

CI (95%) =

1.96

Mean =

\$310,000

m =

\$3,900

L. bounds=

\$306,100

U. bounds =

\$313,900

Peer 2-

Hello Class,

Our company chose the Silver package.

Margin of error \$7,750 Cost of service \$10,000Confidence level \$302,250-\$317,750

I am 95% confident that the actual mean house listing price falls between \$302,250-\$317,750. We used the Silver package to determine the margin error is between both the bronze and silver package, and because the margin of error was only \$7,750, they would still be able to get close enough to the actual value of the listing price. Having a lower cost of 10,000, they would only need to process the data once and come up with a better solution if necessary in the future, which would save them money in the long run. Sampling 1,000 homes can bring you closer to the true value of the listing price in the area.

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## Lakeside Resort statement of cash flows

Lakeside Resort statement of cash flows

Upon review of Jan’s Lakeside Resort statement of cash flows, the following was noted:

Cash flows from operating activities \$ 35,000

Cash flows from investing activities75,000

Cash flows from financing activities(125,000)

From this information, the most likely explanation is that Jan is

a) using cash from operations and borrowing to purchase long-term assets.

b)using its profits to expand growth.

c)using cash from investors to provide for operations.

d) using cash from operations and selling long-term assets to pay back debt

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## Effective citizen advisory councils can be for building mutual trust

Effective citizen advisory councils can be for building mutual trust

We have discussed how effective citizen advisory councils can be for building mutual trust. Not all successful chiefs of police buy into the concept, however. They complain that they do not want bicke
We have discussed how effective citizen advisory councils can be for building mutual trust. Not all successful chiefs of police buy into the concept, however. They complain that they do not want bickering, and at times, hostile members of the public dictating police policy. What would you tell those chiefs in order to convince them to utilize this trust building technique?

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Identify one (1) take-home message (or educational implication) for each of the readings listed in the Reading Assignment section of this unit. Think about the information presented in the learning resources and how you will utilize it when working with adolescents. include practical examples for each of the points identified. There are 6 readings, therefore, you will develop 6 take-home messages.

1. Paechter, C. (2005) Masculine femininities/feminine masculinities: power, identities and gender. Gender and Education, 18 (3), pp. 253-263. http://research.gold.ac.uk/1551/1/EDU_Paechter_2006a.pdf

The discussion presented here will explore the construction of masculinity and femininity and the power associated with related culture behavior.
2. Rosario, M., Schrimshaw, E. W., Hunter, J., & Braun, L. (2006). Sexual identity development among gay, lesbian, and bisexual youths: Consistency and change over time. Journal of Sex Research, 43(1), 46–58. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3215279/

This paper explores young people’s development of a sexual identity as it relates to their sexual minority status.
3. Saewyc, E. M. (2011). Research on adolescent sexual orientation: Development, health disparities, stigma, and resilience. Journal of Research on Adolescence, 21(1), 256–272. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4835230/

4. Savin-Williams, R. C. (2018). Developmental trajectories and milestones of sexual-minority youth. In The Cambridge Handbook of Sexual Development, 156–179. doi: 10.1017/9781108116121.009. https://www.cambridge.org/core/books/cambridge-handbook-of-sexual-development/developmental-trajectories-and-milestones-of-sexualminority-youth/F2DD0FB55AE140F07D3FD7EE73FD8DCE/core-reader

This article provides updated information and terminology about a population previously labeled as gay youth. It will provide you with more information on the ways in which sexual minority youth develop their sexual identities.
5. Texts on Transgender Teens.(n.d.). Mcnallyrobinson. https://www.mcnallyrobinson.com/files/pdfs/2211_RealLives.pdf

6. Fact Sheet – transgender & gender nonconforming youth in school. (n.d.). Sylvia Rivera Law Project. https://srlp.org/resources/fact-sheet-transgender-gender-nonconforming-youth-school/

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## Teens’ diverse identities as they relate to their gender and sexuality

Teens’ diverse identities as they relate to their gender and sexuality

Using the readings and videos in this unit, please select 2 or 3 ideas to focus your discussion on your understanding of teens’ diverse identities as they relate to their gender and sexuality. Provide
Using the readings and videos in this unit, please select 2 or 3 ideas to focus your discussion on your understanding of teens’ diverse identities as they relate to their gender and sexuality. Provide a critical evaluation of concepts discussed and then pose a thought question to which your peers will respond (e.g., how can educators help students to develop healthy gender and sexual orientations?). Your thought question should not simply elicit a yes/no response, but rather a more detailed response from your peers. To generate a good discussion, your questions should start with the words: ‘what,’ ‘why,’ and ‘how.’ ensure to cite at least two sources from the references provided below and two outside sources.

References

1. Paechter, C. (2005) Masculine femininities/feminine masculinities: power, identities and gender. Gender and Education, 18 (3), pp. 253-263. http://research.gold.ac.uk/1551/1/EDU_Paechter_2006a.pdf

The discussion presented here will explore the construction of masculinity and femininity and the power associated with related culture behavior.
2. Rosario, M., Schrimshaw, E. W., Hunter, J., & Braun, L. (2006). Sexual identity development among gay, lesbian, and bisexual youths: Consistency and change over time. Journal of Sex Research, 43(1), 46–58. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3215279/

This paper explores young people’s development of a sexual identity as it relates to their sexual minority status.
3. Saewyc, E. M. (2011). Research on adolescent sexual orientation: Development, health disparities, stigma, and resilience. Journal of Research on Adolescence, 21(1), 256–272. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4835230/

4. Savin-Williams, R. C. (2018). Developmental trajectories and milestones of sexual-minority youth. In The Cambridge Handbook of Sexual Development, 156–179. doi: 10.1017/9781108116121.009. https://www.cambridge.org/core/books/cambridge-handbook-of-sexual-development/developmental-trajectories-and-milestones-of-sexualminority-youth/F2DD0FB55AE140F07D3FD7EE73FD8DCE/core-reader

This article provides updated information and terminology about a population previously labeled as gay youth. It will provide you with more information on the ways in which sexual minority youth develop their sexual identities.
Optional Resources

1. Texts on Transgender Teens.(n.d.). Mcnallyrobinson. https://www.mcnallyrobinson.com/files/pdfs/2211_RealLives.pdf

2. Fact Sheet – transgender & gender nonconforming youth in school. (n.d.). Sylvia Rivera Law Project. https://srlp.org/resources/fact-sheet-transgender-gender-nonconforming-youth-school/

Optional Videos1. profmcgowan. (2011, December 10). Butler – gender performance [Video]. https://youtu.be/fndkPPJBi1U https://youtu.be/HbQZ7jAvgoI YouTube. (3:00)

Dr. Butler provides great insight on what it means to perform gender, which so many young people (and adults) do on a daily basis.
2. Sari, A. (2019, October 13). Transgender youth: Navigating gender identity in adolescence [Video]. CBS News. https://www.cbsnews.com/news/transgender-youth-navigating-gender-identity-in-adolescence/(8:54)

This document will provide you with more information on the challenges faced by transgender youth. There are embedded videos within this resource.
3. TED. (2017, December 05). How to talk (and listen) to transgender people | Jackson Bird [Video].https://youtu.be/HbQZ7jAvgoI YouTube.(6:25)

This TedX Talk is of a young person, who is transgender, and who explains what it is like to be transgender.
4. The Doctors. (2013, September 25). Understanding gender nonconformity — the doctors [Video] https://youtu.be/KgI8SiNcM3o . YouTube. (3:00)

The Doctors television show explores what it means to be gender nonconforming.
5. The Doctors. (2013, September 25). Supporting gender nonconformity — the doctors [Video] https://youtu.be/U_b7oXsOnUU . YouTube. (3:26)

The Doctors television show also discussed the ways in which young people could be supported as gender nonconformists.

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## New products in the market

New products in the market

When a new product or service is offered, revised, rebranded, or offered to new potential customers, there is often a marketing campaign to build awareness. In the mid-20th century, these campaigns mi
When a new product or service is offered, revised, rebranded, or offered to new potential customers, there is often a marketing campaign to build awareness. In the mid-20th century, these campaigns might have featured print advertisements, radio spots, television commercials, etc. Today’s marketing has branched out into a dizzying number of areas.

Choose the most interesting product/service (re)launch you can think of. you are also free to choose your own example.

What was (a) the main message and (b) platform used for the campaign?
Why do you think that the campaign worked (or not)?
Assignement above with a 100 to 200 word written post. Use formal academic English. Where necessary, document your response using APA parenthetical citations and include an APA works cited list

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## How are these two brands competing against each other? How strong is their global performance?

How are these two brands competing against each other? How strong is their global performance?

Deliverable 1 – Answer Questions & Reference Page – Due first

Deliverable 2 – Branding Audit Due second

—————————————-

Branding is a very important element of marketing. As you work on this project, it is imperative that you stay focused on the consumer. Remember that a company’s customers do not buy features; they buy benefits, both tangible and intangible. It is also critical to understand customers and how the brand influences their buying decisions.

Review Slate Case File (attached)

Primarily, we want you to examine the branding strategies of our competitors, as well as any brand extensions and their branding packaging decisions.

This report will function as a brand audit that allows us to examine our competitors’ strengths, weaknesses, customer expectations, and our own relative position in the market.

These details form the basis of the main branding elements. I met with our CEO, Shanice Watts, and she wanted me to emphasize the following eight categories we would like you to analyze in your report about our two biggest competitors:

1. brand personality

2. brand image

3. brand identity

4. brand differentiation

5. brand positioning

6. brand communication

7. brand loyalty

8. brand equity (including financial equity)

Slate’s executive teams are really looking forward to your report. Thanks for helping us with this.

To carry out this assignment, you need to understand Slate’s competitors’ brand strategies, their consumers, how to acquire market knowledge through primary and secondary research, and how to use that knowledge to build and support a brand.

To start your research, visit the websites of Slate’s two biggest competitors and review both scholarly and reliable nonscholarly sources to explore their branding decisions. Your research of the two companies should focus on the branding elements discussed in the previous step.

Consult a minimum of two scholarly sources and eight reliable nonscholarly sources (10 total). Make sure that you use reliable, nonscholarly sources such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, Financial Times, theWall Street Journal, and the Harvard Business Review, as well as the UMUC Library databases such as Hoover’s and ABI/INFORM.

In addition, explore the following branding websites for relevant content:

· www.brandchannel.com

· www.ama.org

· www.cmo.com

· www.marketingprofs.com

As you are researching Slate’s competitors, Carlos asks you to participate in a meeting on the importance of branding (attached) with his team.

I know that you’re deep into your analysis of the Slate, Inc. case, but I wanted to preview your work and check in on the sources of information you are using to develop your report. Slate has asked to examine the sources of secondary research that we are using in our report to ensure their quality and originality. Accordingly, I want you to share the list of references you have been using to research Slate’s competitors.

Deliverable: Provide a reference list derived from your research that has a minimum of two scholarly and eight reliable, nonscholarly sources (10 in all).

I suggest using reliable nonscholarly sources, such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, the Financial Times, the Wall Street Journal, and the Harvard Business Review, as well as UMUC Library databases, such as Hoover’s and ABI-Inform. All sources should be referenced using APA formatting.

Deliverable: Based on your research of the two companies’ brands, write an eight-page report (four pages on each company) that addresses the following branding elements:

1. brand personality

2. brand image

3. brand identity

4. brand differentiation

5. brand positioning

6. brand communication

7. brand loyalty

8. brand equity (including financial equity)

As you examine these branding elements, your report should also answer the following questions:

1. How strong are the companies’ brands in the market?

2. What are the factors contributing to their strengths and weaknesses?

3. How are these two brands competing against each other? How strong is their global performance?

4. How do consumers perceive their brands?

5. Are there any sub-brands? Are there any brand extensions?

Your report should contain a one-page executive summary (following the cover page) that highlights the most important findings of your analysis. Also include a one-page table in an appendix at the end of the paper that compares the brand elements for the two brands.

Support your work with course readings, scholarly sources, and reliable nonscholarly sources, such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, the Financial Times, the Wall Street Journal, and the Harvard Business Review, as well as UMUC Library databases, such as Hoover’s and ABI-Inform. All sources have to be cited using APA formatting, both within the text and in the reference list.

Your final report to Carlos should be eight to nine pages, excluding cover page, executive summary, the reference list, and appendices. Any graphs, tables, and figures should be included as appendices. Your report should have one-inch margins and be double spaced in size-12 Times New Roman font. The report should be organized using headings and subheadings to improve its readability.

Submit your report to the dropbox located in the final step of this project.

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## global performance

global performance

As you examine these branding elements, your report should also answer the following questions:

1. How strong are the companies’ brands in the market?

2. What are the factors contributing to their strengths and weaknesses?

3. How are these two brands competing against each other? How strong is their global performance?

4. How do consumers perceive their brands?

5. Are there any sub-brands? Are there any brand extensions?

Your report should contain a one-page executive summary (following the cover page) that highlights the most important findings of your analysis. Also include a one-page table in an appendix at the end of the paper that compares the brand elements for the two brands.

Support your work with course readings, scholarly sources, and reliable nonscholarly sources, such as Reuters, Bloomberg, Yahoo! Finance, Barrons.com, Morningstar.com, Money, Forbes, Fortune, the Financial Times, the Wall Street Journal, and the Harvard Business Review, as well as UMUC Library databases, such as Hoover’s and ABI-Inform. All sources have to be cited using APA formatting, both within the text and in the reference list.

Your final report to Carlos should be eight to nine pages, excluding cover page, executive summary, the reference list, and appendices. Any graphs, tables, and figures should be included as appendices. Your report should have one-inch margins and be double spaced in size-12 Times New Roman font. The report should be organized using headings and subheadings to improve its readability.

Submit your report to the dropbox located in the final step of this project.

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## quantitative analysis

quantitative analysis

Instructions
All information required for this assignment is provided below:

Read the Cash Is King case study and complete the following requirements.

Quantitative Analysis:

Using the data input provided (Exhibit 1), prepare LAF’s master budgets in Excel. Do not hard-code numbers into the spreadsheet, except where permitted in the financing section of the cash budget.
Qualitative Analysis:

In a 2 page report, based on the results of your quantitative analysis:

Determine a credit recommendation for Kent Bank, to lend or not. Justify your credit decision.
Explain why the cash budget is more important to a bank than the accounting net income when determining a credit decision.
Deliverables
Quantitative Analysis (Excel Required): You are required to use the provided Excel workbook to complete the quantitative analysis for this assignment.
Qualitative Analysis (Word Required): Prepare a 2-page summary addressing the required qualitative analysis, as noted in the Student Workbook. Your paper is required to be formatted according to APA requirements. Be sure to incorporate key concepts from this unit’s readings and properly cite your references according to APA requirements. Do NOT embed the results of your quantitative analysis in your Word document. You should only reference parts of your quantitative analysis in your written analysis. Your written responses to the qualitative prompts should not be presented in a question and answer format.

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