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Describe a recent promotion experience. (As seen on television, mail, radio, Internet, sales person, outdoor/ signage, prints, etc.)

Assignment 1: Marketing Communication Process

Communicating is an important marketing process of conveying our message to our customers and prospects. We use certain media based upon their ability to meet communication goals and objectives.

  • Describe a recent promotion experience. (As seen on television, mail, radio, Internet, sales person, outdoor/ signage, prints, etc.)
  • Identify each of the Communication Process elements to that promotion. Provide evidence by example.
  • Discuss whether the given promotion was effective and how it would be better served in another promotion medium. Present your rationale in marketing terms/ concepts.
  • Read other student posts and identify elements they may have missed and/ or those that were done well that made that promotion particularly effective.

Be sure to provide supporting evidence for your statements.

Write your initial response in a minimum of 200–300 words. Apply a standard business writing style (headers/ sub heads/ bullets) to your work but be sure to cite your work in the APA format.

By Saturday, May 28, 2016, submit your response to the appropriate Discussion Area. Use the same Discussion Area to comment on your classmates’ submissions until Wednesday, June 1, 2016.

Comment on how your classmates would address differing views.

 

. Analyze the concepts of business ethics from a personal and an organizational perspective. 2. Assess the ethical issues facing business leaders.

. Analyze the concepts of business ethics from a personal and an organizational perspective.

 

2. Assess the ethical issues facing business leaders.

 

 

 

Keep in mind that these are suggestions; please expand within the parameters of ethical topics as they relate to business ethics.

 

http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/231221443/C752026037C446B5PQ/1?accountid=33337

 

The article review must address the following:

 

  • Summarize the article, and provide an analysis of the author’s main points.
  • How does this article contribute to contemporary thinking about business ethics?
  • Assess the ethical issues faced by the business leader or leaders in the article.
  • How can you apply information in this article to your field?
  • How did this article fit your ethical view?

     

    The response must be a minimum of two full double-spaced pages, not including the title and reference pages.

    Referenced sources must have accompanying citations, complying with APA guidelines. You must have at least three references.

 

 

References

 

 

Burns, J., & Richards, C. (Writers). (1966). The Tholian web [Television series episode]. In G. Roddenberry (Producer), Star Trek: The original series. Los Angeles, CA: Desilu Productions.

 

Sallin, R. (Producer). (1982). Star Trek II: The wrath of Khan. Los Angeles, CA: Paramount Pictures.

 

Lawton, A., & Páez, I. (2015). Developing a framework for ethical leadership. Journal of Business Ethics, 130(3), 639-649. Retrieved fromhttps://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1705643952?accountid=33337

 

Watkins, S. (2015, September 25). Ethics draw customers be honest and dependable; take responsibility: Otherwise, nos 1-9 won’t matter. Investor’s Business Daily. Retrieved fromhttps://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1716082296?accountid=33337

 

Zuber, F. (2015). Spread of unethical behavior in organizations: A dynamic social network perspective. Journal of Business Ethics, 131(1), 151-172. Retrieved fromhttps://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1714192083?accountid=33337

 

Gallagher, C. (2013, January). Business ethics keynote speaker-Chuck Gallagher-shares straight talk about ethics! [Video file]. Retrieved from https://www.youtube.com/watch?v=gUJ00vNGCPE

1. Explain exactly what it means to maintain an ethical culture within the organization.

For this assignment, you will take on the role of a vice president of a major organization. The CEO has assigned you the responsibility of educating the leaders within the organization of the importance of maintaining an ethical culture. The tone of the presentation should be of a persuasive nature, as you will also be asking these leaders to take this initiative to each of their areas. As you compile this presentation, include the following:

 

 

 

1. Explain exactly what it means to maintain an ethical culture within the organization.

 

2. Analyze the role that culture plays in global business ethics.

 

3. Describe the importance and rationale for maintaining an ethical culture within the entire organization. Think about methods that you can use to motivate employees and employers toward ethical business practices.

 

4. Recommend ethics guidelines they can use within each of their areas.

 

 

 

The PowerPoint presentation must be 12-14 slides, not including the title slide and reference slide. All sources used must be referenced and cited. Directly quoted material must have accompanying citations and be cited per APA guidelines.

 

This assignment requires the use of speaker notes. In the speaker notes, you will provide what you would say if you had to give the presentation to an audience; this information will be typed in the “Notes” section beneath each slide. Please write your notes in complete sentences, and adhere to typical grammar and/or punctuation rules.

 

 

 

Bradshaw, K. (2015). Doing business ethically makes for better business. Retrieved fromhttp://www.isbe.org.uk/doingbusinessethicallly

 

Business ethics and social responsibility. (2015). Retrieved fromhttp://managementhelp.org/businessethics/

 

Business Ethics. (2015). The magazine of corporate responsibility. Retrieved fromhttp://business-ethics.com/

 

Ethisphere announces the world’s most ethical companies. (2015). Retrieved fromhttp://ethisphere.com/ethisphere-announces-the-2015-worlds-most-ethical-companies/

 

Shields, A. (2013, February 16). Good business: 10 companies with ethical corporate policies. Retrieved from http://www.minyanville.com/sectors/consumer/articles/Good-Business253A-Corporations-with-Great-Ethical/2/16/2013/id/48045

 

Pitt, V. (2015, March 6). Sugaring the pill. Legal Week, 12-14. Retrieved fromhttps://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1662390832?accountid=33337

 

Yazdani, N., & Murad, H. S. (2015, March). Toward an ethical theory of organizing. Journal of Business Ethics, 127(2), 399-417. Retrieved fromhttps://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1660605122?accountid=33337

 

Young, S. B. (2015, April 1). Minnesota businesses: Why not try to do better? Saint Paul Legal Ledger. Retrieved from https://libraryresources.columbiasouthern.edu/login?url=http://search.proquest.com.libraryresources.columbiasouthern.edu/docview/1670019331?accountid=33337

Provide a critical analysis of M&R’s implementation of the balanced scorecard, including an identification of the strengths and weaknesses of the program.

The term “balanced scorecard” became part of the professional accounting vernacular in the early 1990s. This nontraditional approach to measuring strategic performance was developed by Dr. Robert Kaplan and Dr. David Norton. As the name implies, the goal of the balanced scorecard is to provide stakeholders with a balanced view of the performance of an organization.

For this Assignment, review Case 14-1, “Global Oil” in Chapter 14 of your course text and reflect on the information presented. Consider how the balanced scorecard should be implemented, including how it the results of this implementation might contribute to organizational decision making.

The Assignment:

  • Provide a critical analysis of M&R’s implementation of the balanced scorecard, including an identification of the strengths and weaknesses of the program.
  • Prepare a response to the following: Was the adoption of the balanced scorecard at M&R responsible for turning around the organization’s financial performance? Explain why or why not.

Submit your Application by Day 7.

To submit your Assignment, do the following:

  • Save your Assignment as a ”.doc” file with the filename “WK7Assgn+last name+first initial.doc”. Sally Ride’s filename would be “WK7AssignRideS.doc”.
  • To upload your Assignment, click on Assignments on the course navigation menu, and then click the Assignment Turnitin – Week 7 link.

 General Guidance on Application Length:

Your Application, due by Day 7, will typically be 2–3 paragraphs in length as a general expectation/estimate for each bullet point. Refer to the rubric for the Week 7 Application for grading elements and criteria. Your Instructor will use the rubric to assess your work.

Scenario: An organization is developing a business plan. The intent of the organization is to provide a service for a community in need, but it appears they might have trouble obtaining financing. The board is trying to decide whether to be transparent in their financials or over-predict so they can properly finance their venture.

As a healthcare administrator, you will undoubtedly be faced with the responsibility of making decisions that may be impacted by ethics. Sometimes, the best approach to a given situation is clear, whereas others require you to carefully consider laws, regulations, and the impact of potential outcomes. How do you ensure you will make the best decision for your healthcare organization? For this Discussion, you examine the following scenario and consider whether there is a breach of ethics.

Scenario: An organization is developing a business plan. The intent of the organization is to provide a service for a community in need, but it appears they might have trouble obtaining financing. The board is trying to decide whether to be transparent in their financials or over-predict so they can properly finance their venture.

To prepare for this Discussion, read the provided scenario. Given the mission of the organization in the scenario, consider whether over-predicting financials would be a breach of ethics.

Post by Day 3 an evaluation of whether overstating financials would be a breach of ethics for the organization in the scenario. Why or why not?

General Guidance on Discussion Posts: Your original post, due by Day 3, will typically be 3–4 paragraphs in length as a general expectation/estimate. Refer to the Week 8 Discussion Rubric for grading elements and criteria. Your Instructor will use the rubric to assess your work.

Select a Grand or Mid-Range Theory that is appropriate to your practice setting. Describe the theorist’s background in detail and discuss how their experiences have impacted the theory development.

Assignment 2: Nursing Theory Analysis Paper

Overview/Description:

The purpose of this assignment is to describe, evaluate and discuss application of a nursing grand or mid-range theory. This assignment also provides the learner an opportunity to connect theory and research to nursing phenomena. Learners will develop an 8-10 page paper (excluding the title page and references) using APA style to address the elements listed below.

Theory/Author Name and Background

  1. Select a Grand or Mid-Range Theory that is appropriate to your practice setting.
  2. Describe the theorist’s background in detail and discuss how their experiences have impacted the theory development.
  3. Examine crucial references for the original and/or current work of the theorist and other authors writing about the selected theory.
  4. Identify the phenomenonof concernor problems addressed by the theory.

Theory Description

  1. Explain whether the theory uses deductive, inductive or retroductive reasoning. Provide evidence to support your conclusion.
  2. Describe the major concepts of the theory.  How are they defined? (theoretically and/or operationally) Is the author consistentin the use of the concepts and other terms in the theory?
  3. Interpret how the concepts are defined.  Implicitly or explicitly?
  4. Examine the relationships (propositions) among the major concepts.

Evaluation

  1. Identify explicit and implicit assumptions (values/beliefs) underlying the theory. On what assumptions does the theory build?
  2. Examine if the theory has a description of the four concepts of the nursing metaparadigm. If so, how are they explained in the theory? If the metapardigm is not explained, what elements do you see as relevant to the theory and why?
  3. Discuss the clarity of the theory.  Did it have lucidness and consistency?

Application

  1. Examine how the theory would guide nursing actions.
  2. Describe specificallyhow you can use this theory in your area of nursing (Practice, Education, Informatics or Administration).

APA Style/Format

CRITERIA
WEIGHT
Theory/Author Name and Background:

  1. Select a Grand or Mid-Range Theory that is appropriate to your practice setting.
  2. Describe the theorist’s background in detail and discuss how their experiences have impacted the theory development.
  3. Examine crucial references for the original and/or current work of the theorist and other authors writing about the selected theory.
  4. Identify the phenomenonof concernor problems addressed by the theory.

10

10

10

10

Theory Description:

  1. Explain whether the theory uses deductive, inductive or retroductive reasoning. Provide evidence to support your conclusion.
  2. Describe the major concepts of the theory.  How are they defined? (theoretically and/or operationally) Is the author consistentin the use of the concepts and other terms in the theory?
  3. Interpret how the concepts are defined.  Implicitly or explicitly?
  4. Examine the relationships (propositions) among the major concepts.

14

18

14

14

Evaluation:

  1. Identify explicit and implicit assumptions (values/beliefs) underlying the theory. On what assumptions does the theory build?
  2. Examine if the theory has a description of the four concepts of the nursing metaparadigm. If so, how are they explained in the theory? If the metapardigm is not explained, what elements do you see as relevant to the theory and why?
  3. Discuss the clarity of the theory.  Did it have lucidness and consistency?
20

20

20

Application:

  1. Examine how the theory would guide nursing actions.
  2. Describe specificallyhow you can use this theory in your area of nursing (Practice, Education, Informatics or Administration).

10

10

APA Style/Format:

Free of grammatical, spelling or punctuation errors. Citations and references are written in correct APA Style.

20
Total:
200

 

) Conduct a literature search based on Barbara Barnum’s discussion of the theory elements of content, context, and process. Pick one of these and discuss how it may be applied to your own practice.

1.) Conduct a literature search based on Barbara Barnum’s discussion of the theory elements of content, context, and process. Pick one of these and discuss how it may be applied to your own practice.

2.) Choose a theory that finds practical application in critical care/pediatric/psychiatric nursing and discuss the origins of the theory based on the following criteria:

·         How did the happenings of the nursing profession impact the origin of this theory?

·         What values, evidence, or existing knowledge did the theorist cite to support the theory?

·         What was the theorist’s motivation behind writing the theory?

3.) Identify a situation or circumstance in your practice setting where a concept from a healthcare theory is manifested. Evaluate the effectiveness of the chosen theory in that situation or circumstance. How will you apply this theory in other areas of your practice? Discuss its relevance to research.

4.)  Identify an area of practice where change theory may find applicability. Provide examples to support your answer. Comment on the inherent weaknesses in change theory that may impact real life situations or give rise to difficulties in the process of applying this theory

 

Select a family to complete a family health assessment. (The family cannot be your own.) Before interviewing the family, develop three open-ended, family-focused questions for each of the following health patterns:

NRS 429V Week 4 Family Health Assessment

Details:

Select a family to complete a family health assessment. (The family cannot be your own.)

Before interviewing the family, develop three open-ended, family-focused questions for each of the following health patterns:

Values, Health Perception Nutrition, Sleep/Rest, Elimination, Activity/Exercise, Cognitive, Sensory-Perception, Self-Perception, Role Relationship, Sexuality, Coping,

NOTE: Your list of questions must be submitted with your assignment as an attachment.

After interviewing the family, compile the data and analyze the responses.

In 1,000-1,250 words, summarize the findings for each functional health pattern for the family you have selected.

Identify two or more wellness nursing diagnoses based on your family assessment. Wellness and family nursing diagnoses are different than standard nursing diagnoses. A list of wellness and family nursing diagnoses, from J. R. Weber’s Nurses Handbook of Health Assessment (5th ed.), can be found at the following link

http://web.archive.org

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

Use the Excel Analysis ToolPak to create an Anova – Single Factor table. Is there sufficient evidence to support the claim that women in the different age categories have different mean blood pressure levels? Give reasons for your decision.

HLT 362V Applied Statistics for Health Care Professionals – Grand Canyon

SYSTOLIC BLOOD PRESSURE IN DIFFERENT AGE GROUPS

The following table contains a random sample of 40 women partitioned into three groups:

Group 1: ages below 20

Group 2: ages 20 through 40

Group 3: ages over 40

The values in the table are the systolic blood pressure levels

The hypothesis test:

H0:u1=u2=u3

H1: at least one of the treatment means is different

Use the Excel Analysis ToolPak to create an Anova – Single Factor table. Is there sufficient evidence to support the claim that women in the different age categories have different mean blood pressure levels? Give reasons for your decision.