Advertisement Analysis Project
Analyze the advertised picture below:
I have to talk about the explicit and implicit claim of this ad and give a summary why Nike makes this ad. What it does for the people and what it does to people that are or are not athletic.
Create a 4 page paper which includes the following on the picture below:
â€¢ A smart introduction to your ad and the issues relevant to your exploration and effective conclusion.
â€¢ A clear thesis statement explaining what your analysis will prove about the ad.
â€¢ SUMMARY: Give many details and much description of the adâ€™s words, picture and layout to support your analysis. DO NOT just summarize the ad. Explain why those details are important to your larger point.
â€¢ A discussion of the advertising and persuasive appeals used. This is the Argument Analysis. Identify the explicit and implicit claims and use logos, ethos, and pathos as critical tools
â€¢ Rhetorical Context Analysis: A discussion of the adâ€™s messages about gender, race/ethnicity, social class, sexuality, age and education.
â€¢ Rhetorical Context Analysis: A discussion of the adâ€™s messages about common American social beliefs/ideologies.
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